ATD Blog
Mon Jun 25 2012
Do you know what your sales training strategy will be? How will you address the new trends and challenges facing your sales teams in today's market?
When it comes to sales strategy, most plans are reactive instead of proactive. This ensures your sales training plans are outdated before they ever reach the market. Furthermore, most sales professionals develop their plans in a bubble, only imparting competencies learned from their own experiences.
To combat this, ASTD set out to legitimize sales training by defining the profession and providing research-based competencies from the book World-Class Selling: New Sales Competencies. This book defines the specific set of requirements necessary to deliver world-class selling capability and increase your competitive advantage.
Because the application of an entirely new model can be a confusing and complicated process, ASTD created the Developing High-Performing Sales Teams Certificate. This two-day workshop provides you with a foundation for the ASTD World-Class Sales Competency Model© and demonstrates how this model can be used to create an effective sales training program. This workshop will also present ways to align a sales training strategy with other sales development initiatives to keep sales force development focused on making business-related impacts.
After this workshop, you will be able to:
drive significant top-line revenue growth
shorten the time required to ramp new sales people up to profitability
create and retain more top sales performers.
The next workshop is in August. Start building your sales strategy and learn more today!
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