As the world of work has been turned upside down by the global health crisis, employers are looking beyond remote work arrangements to attract and retain potential talent. Some are looking to improve their employees’ mental health and establish more robust boundaries around their work-life balances by offering four-day workweeks. Online children’s clothing retailer Primary is one such case. “Everyone was just really burnt out by the end of the week,” said Christina Carbonell, Primary’s co-founder and co-CEO. “When folks were coming back in on Monday, people were just not refreshed, and it was affecting productivity.” In May, the company shortened its workweek, and the transformation was nearly instant. Employees were more refreshed after the break and approached their work with greater enthusiasm and greater efficiency. “We didn’t have to back off of our ambition or our goals, or lighten up the workload for people,” said Galyn Bernard, Primary’s co-founder and co-CEO. “They really rose to the occasion.”