The article discusses the employee educational programs of Kum & Go, the largest family-owned store in Iowa, and one of the biggest convenience store chains in the U.S. It has decided to develop a highly educated workforce by collaborating with Upper Iowa University, which is regionally accredited by the Higher Learning Commission. The company offers flexible work hours to its staff and even reimbursed the participants' tuition fee. The initiative also allows its personnel to gain their academic degrees while working full-time.