Making Web Content Work, from Information Mapping, is an intriguing online course that addresses usability in Website design. It covers content and audience analysis, page and site design, and organization of different types of Web content. Much of online training seems to consist of dull self-paced courses with little or no ability to interact with others even when interaction is critical to instruction. The video could be used as an introduction to generate useful discussion about what great service means and the attitude it requires.