Sales Training AND THE Saturn Difference

TD Magazine Article

Member Benefit

Sales Training AND THE Saturn Difference

Tue Dec 01 1992

Describes Saturn Corp.'s training program for sales personnel. Values of the company; Components of the sales training program; Saturn's six steps to customer enthusiasm; Training evaluation.

You've Reached ATD Member-only Content

Become an ATD member to continue

Already a member?Sign In

ISSUE

Sales Training AND THE Saturn Difference