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Word Wiz: Corporate Accent

This trend may give off an air of confidence; but, it may also be a waste of time.

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Thu Aug 01 2024

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TikToker Lisa Beasley has racked up millions of views on the platform with her character "Corporate Erin," who uses what Beasley calls a corporate accent. She coined the term to describe the tone and jargon people use in business settings—such as "buckle down" and "bandwidth"—that, while giving off an air of confidence, are ultimately meaningless and waste time. Other users of the social media application have described it as a "9-to-5 voice."

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August 2024 - TD Magazine

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