Despite the popularity of thought leadership materials promoting creative epiphanies, innovation rarely comes from out-of-the-blue ideas. Rather, it comes from connectivity with your customers, insightful information, strategic intentions, and everyday execution. All too often, these critical connections are ignored. The key to continual performance is to build an organization with an approach and structures that are interconnected and explicitly defined, and that possess sufficient flexibility to keep pace in an ever-changing world. In this webinar, Dave Hamme, author of Customer Focused Process Innovation: Linking Strategic Intent to Everyday Execution, presents a natural and methodical approach to embedding innovation practices into any enterprise. By dissecting innovation into its critical elements and showing how to address each one, Hamme has provided any organization the ability to outwit, outmaneuver, and outplay their competition.