Aya is an enthusiastic training professional with 14+ years of experience in managing training projects and learning activities, designing and delivering trainings that vary between soft skills and technical topics based on the trainees’ and organizations’ needs. Working with external training providers, internal instructors and SMEs. Aya is passionate about working with people, always aiming for the deepest impact with highest engagement.

With a proven record of interpersonal skills, and achievements across many countries (Bahrain, Egypt Iraq, Qatar, Saudi Arabia, Turkey, USA, United Arab Emirates and Oman) and sectors such as Retail, FMCG (Fast Moving Consumer Goods), Distribution, Logistics, Human Resources, Education Management, Social enterprise, telecom, manufacturing, public sector, and Energy.

Aya is highly skilled in the designing learning area, using a wide variety of methodologies starting from classical ADDIE and SAM all the way to LxD (Learner Experience Designing) , online moderation, simulation facilitation and gamification. Designing and delivering many kinds of learning products that vary between 2 hours workshops and full-fledged long term programs.

Certified Professional in Talent and Development (ATD), Certified Associate of Chartered Institute of Personnel and Development (CIPD), and MA Education (Innovation in Learning and Teaching), University of South Wales on top of a Bachelor of Architecture, Fine Arts University.