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Shock of the New

The Challenge and Promise of Emerging Technology

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Find the Leading Edge in a Disrupted World.

Planning our response to disruption seems impossible. Most new and emerging technologies have been in development for decades, but as soon as they land on our doorstep, they inspire “the shock of the new.” How do you, as a learning professional, prepare for what you don’t know is coming? How do you judge what is important and what is just a fad?

In Shock of the New: The Challenge and Promise of Emerging Technology, Chad Udell and Gary Woodill create a new framework for anticipating emerging learning technologies, outlining six key perspectives you should consider with any new technology. They examine some of the day’s most commonly discussed emerging technologies and pose the questions that will point the way to your own strategy. These insights aren’t limited to specific applications; they give you an approach you can apply to any new tech coming your way, so you’re always braced for the shock of the new.

Udell and Woodill optimistically point out that emerging technologies will help us make sense of our increasingly complex world; many more changes will occur over the next decade, so buckle up! What was once science fiction has just become real—and now is your opportunity to be on the leading edge.

Book Details

  • ISBN: 9781947308800

  • Pages: 256

  • Publication Date: April 2019

  • Formats: Paperback, PDF

  • Product Code: 111904

About the Authors
Gary Woodill

Gary Woodill is a Senior Analyst with Float Mobile Learning, as well as CEO, i5 Research. He has been involved with computers in education since 1974, when he was introduced to the PLATO system for computer-assisted instruction in his Master’s studies in educational psychology. In 1984 Gary received a doctorate in applied psychology from the University of Toronto, and in 1993 he co-founded an educational multimedia company that developed educational CD-ROMs for children. In 1998 he designed an adaptable learning management system and has developed more than sixty online courses for various corporate clients. Gary is co-author of Training and Collaboration with Virtual Worlds and author of The Mobile Learning Edge, both published by McGraw-Hill in 2010. He is also the author of numerous articles, research reports, and white papers on emerging learning technologies.

Chad Udell

Chad Udell is the cofounder and co-CEO of SparkLearn. He has worked with Fortune 500 companies and government agencies to create digital learning experiences for 25 years. Udell is an expert in mobile design and learning, speaking globally at industry events on those topics. He is author of Learning Everywhere: How Mobile Content Strategies Are Transforming Training and co-editor and chapter author, with Gary Woodill, of Mastering Mobile Learning: Tips and Techniques for Success. His newest book, Shock of the New, co-authored with Woodill, provides insight and evaluation tools for evaluating emerging technologies in for use in workplace learning.


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