logo image

Member Benefit

ASTD Research: The State of Sales Training, 2012 Whitepaper

By
Loading...
791206-WP_ASTD Research: The State of Sales Training, 2012 Whitepaper
FormatMemberNon-Member
$0.00
$19.99
Please see the terms of sale for important information about the use of PDFs.
1

The _State of Sales Training, 2012 Whitepaper_ is derived from the full report of the same name, and based on a study conducted by ASTD. The purpose of this report is to provide insights into sales training efforts within various organizations. Sales training is important to the sales profession, and provides some unique challenges for the learning and development staff.  Conclusions and recommendations are provided in this report. Some conclusions include: * Selling skills and product training are the most common training topics. * Almost all staff members believe that sales training helps them do their job better, and the majority believed that this training is “very” or “somewhat” critical in helping to meet sales goals. * Sales team members learn differently than other professions and are most likely to learn from their peers, being formally mentored or coached, and through trial and error. This must be reflected in the trainings offered. ISBN: 9781607285380 Pages:  12 pages Publisher: ASTD Press Pub Date: January 2013 Format: PDF

Book Details

  • ISBN: 9781562868529

  • Publication Date: November 2012

  • Formats: PDF

  • Product Code: 791206-WP

About the Authors
ATD Research

ATD Research tracks trends, informs decisions, and connects research to performance. By providing comprehensive data and insightful analysis, ATD Research Reports help business leaders and workplace learning and performance professionals understand and more effectively respond to today's fast-paced workplace learning and development industry. Our research reports offer an empirical foundation for today's data-driven decision-makers, containing both quantitative and qualitative analysis about organizational learning, human capital management, training, and performance.


Copyright © 2025 ATD

ASTD changed its name to ATD to meet the growing needs of a dynamic, global profession.

Terms of UsePrivacy NoticeCookie Policy