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2021 State of Sales Training

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The 2021 State of Sales Training examines the formal training organizations provide for salespeople. Based on a survey of sales enablement, sales leadership, and talent development professionals, the report provides data that will aid readers in benchmarking their own organizations’ sales training expenditures and activities against those of other organizations.

The report also provides insights from subject matter experts. These experts add context to the report’s findings and provide actionable recommendations to help organizations implement best practices identified in the research.

Book Details

  • ISBN: 9781953946270

  • Publication Date: February 2021

  • Formats: Paperback, PDF, Whitepaper

  • Product Code: 192103

About the Authors
ATD Research

ATD Research tracks trends, informs decisions, and connects research to performance. By providing comprehensive data and insightful analysis, ATD Research Reports help business leaders and workplace learning and performance professionals understand and more effectively respond to today's fast-paced workplace learning and development industry. Our research reports offer an empirical foundation for today's data-driven decision-makers, containing both quantitative and qualitative analysis about organizational learning, human capital management, training, and performance.


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