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Jeff has coached negotiation teams within organizations and has delivered high impact presentations from forty-five minutes to three days in length. His audience size has ranged from five executives around a boardroom table to one thousand people in an auditorium. In addition to his role as an educator and an entertainer, Jeff has also played a significant role in selling and designing negotiation training programs for SNI.Jeff has delivered customized programs for clients across many diverse sectors: Financial Services (Barclays, PricewaterhouseCoopers, J.P.Morgan Chase); Pharmaceutical (Novo Nordisk, Sanofi-aventis, Bristol Myers Squibb); Insurance (GeneralReinsurance, Nationwide); Telecommunications (Verizon, Comcast); Medical Devices (Toshiba Medical Systems, Siemens Medical); Sports (Chicago Bears, Baltimore Ravens, Madison Square Garden); Media (ESPN, Hearst Corporation) and a host of others. Jeff also works closely with the Anthony Robbins Platinum Partnership, an exclusive membership-only group personally coached by Tony Robbins. Jeff Cochran is a master facilitator and partner of Shapiro Negotiations Institute.

Jeff Cochran

Distributing negotiation tips can be helpful if the sales team can absorb and use them effectively. Effective negotiation techniques can work wonders for your bottom line and produce a more collaborative work environment overall.

How to Get the Negotiation Results You Want in Sales

4 Core Principles of Negotiations

Negotiations can create growth in your company rather than compromise your bottom line. Learn tips to strengthen your sales team’s strategy and grow your business.

4 Negotiation Tips Every Salesperson Needs to Know

January 2021 - TD Magazine

Negotiation is a skill that holds tremendous value for L&D professionals.

Take a Seat at the Negotiating Table

Negotiation Skills for Your Sales Team

This interactive webcast is specifically for sales enablement professionals who are constantly negotiating with their sales organizations to conduct more training, introduce new tools, and reinforce and coach what has already been implemented.
Segments include:

a brief discussion around best practices SNI is seeing across industries and the world within the sales enablement community
an interactive portion based on a real situation that SNI was asked to advise about. It requires participant interaction and will result in a few specific negotiation learning points that participants can use and consider passing on to their teams.
guided discussion around implementing sales, negotiation, or influence training within a sales organization. From how to best do it to how realistic it is to track results, we will cover a lot in a short period of time.

Sales enablement professionals will walk away with top-level strategies to consider implementing within their organizations as well as practical tips and tools that can be used within their role and possibly passed on.
 

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