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Mark Allen Roberts is the VP of sales and marketing for SPA, and was recognized as a Sales Enablement Star by HighSpot in 2018.Mark brings an exceptional background of over 30 years of sales and marketing successes with manufacturers and distributors. He has had senior sales, marketing, and training development positions across a wide array of businesses, including Timken, Mobility Works, Gardner Denver, Pragmatic Marketing, Frito-Lay, and many other industry leaders. With a long history of building, training, coaching, and managing sales teams, the National Association of Sales & Marketing's recognized his contributions with The Business Excellence Award.Mark is also the author of Branding Backwards, a keynote speaker, trainer, and thought leader on LinkedIn.

Mark Allen Roberts

Mark Allen is an educator, speaker, consultant, and author, specializing in talent management and corporate universities. Mark is a faculty member of Pepperdine University’s Graziadio School of Business and Management, a senior associate with the Kiely Group, a senior faculty member of the Human Capital Institute, and regularly teaches for Vatel University and the American Management Association.

Mark Allen

Book Giveaway: How Do You Protect Your Organization’s Most Valuable Resource?

Why Most Leadership Development Programs Are Not Worth the Time (and Money)

The Huge Disconnect

Your Organization’s Biggest Talent Mistake—And How to Avoid It

The systems, tools, and training mix are just some of the many considerations a sales enablement leader needs to contemplate as they approach the creation of assets.

What Sales Leaders Must Consider When Creating Training Assets

Aha Moments in Talent Management teaches us how to unleash greater potential from people through best practices. Aha Moments will guide you and your organization to success.

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